Your IPO: The real reason facebook is adding usernames

Its been interesting to read reactions around the blogosphere on facebook’s announcement of their adding usernames and the inevitable land grab that will begin tomorrow night when the system goes live. Chris Messina thinks its all about facebook trying to own your digital identity, and he has an interesting post along those lines over on [...]

Posted: June 11th, 2009 | Author: Rob | Filed under: email, facebook, Social Media, twitter | Tags: | 1 Comment »

Twitter, URL shortening services, & the future of newspapers.

As I am spending more time inside of twitter it’s become clearer and clearer to me that the “retweet” (RT) is by far the most powerful gesture in the twitter universe.  So powerful that I think it’s likely to replace newspapers. It is the simple pointing of your finger towards an idea and saying that [...]

Posted: April 11th, 2009 | Author: Rob | Filed under: Social Media | Tags: , , , , , , , | No Comments »

Social Networks More Popular Than Email

The data is now starting to trickle in.  Here, is a recent Neilson study, for example, that shows that email is starting to slip behind social networks in terms of “active reach”.  Here’s the key exhibit: I can’t say I’m terribly surprised.  The sad fact of the matter is that the companies that lead the [...]

Posted: March 26th, 2009 | Author: Rob | Filed under: email, Social Media | Tags: | No Comments »

Twitter Is A Giant Brain

Given the recent twirtermania sweeping the nation, I couldn’t help but take A close at the transmission mechanisms built into facebook, MySpace, twitter and some other new communications systems.  The whole process has been very interesting and it has really illustrated to me just how big and profound twitter is as a system for collecting, [...]

Posted: March 26th, 2009 | Author: Rob | Filed under: email, Social Media | Tags: , , | 1 Comment »

What does “The Social Graph” really look like?

The O’Reilly people have been putting on a series of conferences and newsletters that go by the name “Graphing Social Patterns” (GSP). When I first heard that there was going to be a “Graphic Social Patterns” conference, I was excited to learn more. I love data visualization, and the idea of seeing some of the [...]

Posted: March 31st, 2008 | Author: Rob | Filed under: Social Media | 1 Comment »

VideoEgg paying out $1M a month on facebook

I just saw the VideoEgg press release that they paid out more than $1.5MM in the first 5 months of the eggnetwork, their facebook video ad network. Mashable doesn’t think that $1.5 million over five months amounts to much, particularly since VideoEgg is working with some of the biggest Apps out there including Flixter, Vampires, [...]

Posted: February 25th, 2008 | Author: Rob | Filed under: Social Media | 1 Comment »

Vampires App Gets Sony Brand Money

Helping big brands find their way through the online advertising thicket is one of the biggest revenue opportunities for almost any kind of online media property outside of search. Every brand is a snowflake.  Each one is unique and has distinct needs and a precious soul that the brand guys call the “brand essence”.   While [...]

Posted: February 25th, 2008 | Author: Rob | Filed under: Social Media | No Comments »