Managing By The Numbers

This is a talk that I gave at Shopping.com and eBay when I worked there. It presents a numbers oriented approach to general management that fits well with web businesses that are almost entirely measurable. It discusses several topics related to measurement and metrics including: The difference between a good metrics and bad metrics How [...]

Posted: March 12th, 2008 | Author: Rob | Filed under: Presentations | No Comments »

Search Marketing – TED University Talk

I gave a 9 minute presentation on search marketing at TED University, which is the opening act for the real TED. It will be hard to follow without any narration, but I thought I’d share it for those with an interest. There is also a longer one hour version of the talk. Both presentations have [...]

Posted: March 3rd, 2008 | Author: Rob | Filed under: Presentations, Search | No Comments »